Neostrata

The Brief

Together with our friends from Zorba Group we developed content for the brand Neostrata.

The Brand

Neostrata are pioneers of the benefits of skin-renewing acids (Alpha Hydroxy and Polyhydroxy Acids ) which have been licensed and sold worldwide, revolutionizing the skincare industry. They empower people with different skin tones to be in control of various forms of skin discolorations. Discoloration affects different skin tones differently. We recognize the unique challenges consumers face striving to achieve healthy-looking, glowing, even-toned skin and have created advanced formulations with clinically proven ingredients designed to deliver real results.

The campaign

Neostrata launched new products that reveal fresh layers of skin in 3 days. In our campaign we introduce the new range of products that correct multiple types of visible discoloration through skin renewal. Resulting in A TVC campaign, many online assets and OOH communication for global reach.